Mobile Game

In Gamasutra's latest feature, Will Luton, creative director of UK iOS game studio Mobile Pie, developers of My Star, describes how location-aware technology helps bring players back for microtransaction monetization opportunities. While apps like Foursquare and Facebook are currently the primary way mobile users use "checkins", games can benefit from the technology, Luton writes. His team's iOS game My Star features Facebook Places checkins. "Offering game advantage based on location has great application in retention ...